Greg Horn

Greg Horn is a leading innovator in health and nutrition business, with three decades of experience in developing and managing companies associated with personal health, nutrition and environmental sustainability.  Greg has co-founded several branded nutrition and healthy living companies including Brand New Brands, a functional food and beverage brand incubator, Attune Foods, one of the first probiotic foods companies, STRONG Research, a science-based sports nutrition company and Celsius®, one of the first functional beverages with clinical studies proving efficacy.  He has served as founding CEO of several science-based nutrition companies including Axcella Health, a biotechnology company focused on therapeutic proteins and IncrEDIBLE Foods, an innovative food company based on a Harvard professor’s technology for creating delicious edible packaging. Greg is also a co-founder and longtime Chairman of the Selection Committee for Nutrition Capital Network.

Earlier in his career, Greg served as turnaround CEO of Garden of Life, currently the top nutrition brand in the natural channel, and General Nutrition Centers (GNC), the world’s largest health and nutrition retailer, where he was instrumental in building the GNC brand and in expanding the company from $400 million to $1.5 billion in revenue over his 11 years in management.  He was chairman of Royal Numico’s North American Executive Committee, overseeing all the company’s $2.5 billion specialty retail, mass market, and direct selling operations in North America. 

Greg is a speaker on health and sustainability and author of the best-seller Living Green (Freedom Press, 2006), Living Well (Lighthouse Press, 2016) and co-author with Fred Maxik of The Meaning of Light(Lighthouse Press, 2011).  Greg holds an MBA from UCLA’s Anderson School and a BA (summa cum laude, phi beta kappa) from the University of Redlands. More at www.GregHorn.com.